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What is the role of campaign debates?

Rupp, Rob
Robert Rupp

By Dr. Robert Rupp & students at WV Wesleyan College

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October 22, 2012 · This morning we begin a series of reports about this campaign season. These reports were researched and prepared by students in a West Virginia politics election seminar at West Virginia Wesleyan College in Buckhannon. These reports feature topics such as candidate recruitment, voter turnout, the role of negative advertising and campaign financing.

 

In this first of this series, the students considered the role of political debates in a campaign.  Voicing these reports is there political science professor at Wesleyan, Dr. Robert Rupp.

Most candidates view  televised debates the way  Ohio State football  coach Woody Hayes viewed the forward pass-as an event that does not have good odds. Coach Hayes maintained that three things can happen when you attempt a forward pass and two of them are bad. The pass can be completed, dropped or intercepted.

 

Today Hayes observation about passing seems out outmoded, but the candidates who shy away from debates have a point-a televised meeting with your opponent on an equal setting has serious risks.  Dr. Marybeth Beller, professor of political science at Marshall University says candidates have to take their chances. 

  

“If the candidate agrees to debate, he or she opens up the possibility of gaffs, of not remembering numbers,” Dr. Beller explains. 

 

“But also I would suggest, you know, in a debate you really can not plan on what your opponent is going to say. And so if the opponent comes at you with a real curveball, and you haven’t planned for that, it’s totally possible that you’re going to look really silly and not know how to properly respond. Whereas if you avoid the entire debate situation, you can plan your remarks and [inaudible] a group to field your answers and you come out looking more professional.”  

  

So  candidates are advised by their managers to avoid debates and speak only  in an environment they can control.   

  

Dr. Beller says extemporaneous speaking is a very difficult art and a televised debate carries risk.  Just look at the first presidential debate of 2012 where President Obama, in front of a television audience of 67 million “lost” the debate in terms of both image and substance. 

  

Or recall the criticism when President George W. Bush looked at his watch in a 1992 debate or President Gerald Ford made that gaff in 1976 about Soviet domination of Poland.   

  

That is why conventional wisdom holds that  if you are ahead in the polls you don’t debate- sort of a campaign version of the four corners defense practiced by University of North Carolina in the 20th century until the shot clock was instituted and basketball stopped being boring. 

  

But should the self-interest of the candidate pre-empt  the interest of the voter? 

  

Ronald Reagan made history in 1984-the first time a candidate in the lead consented to debate his opponent. And when he lost the first debate, he became an instant poster boy for worried campaign consultants. But look again- he went on to win 49 states in November and set a precedent that every major presidential aspirant  must participate in three presidential debates.  

  

Dr. Beller says voters need to speak up and require candidates for statewide and federal offices in West Virginia to have multiple debates.  

  

“ Well, I suggest something like that really has to come from voter demand,” says Dr. Beller. “In the electorate, voicing, actively voicing concern and demand for debate. But also perhaps punishing people who don’t agree to debate.”  

  

The national president of the League of Women Voters agrees that candidates should not dodge debates.  

  

So here is a modest proposal for West Virginia.  Starting in 2014 every major candidate for governor or U.S. Senate agrees to participate in three one hour debates- one held  in each of the state’s  Congressional district and supervised by a non-partisan and neutral body.  Other states do that. 

 

If such a proposal is seriously discussed, we can predict that  candidate consultants will rush  forward with explanations on why it cannot be done- filling the air with justifications for inaction. But if they want our vote, we should can’t we get  180 minutes of their time. 

 

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